Growth manager (JetBrains AI)

<p>At JetBrains, we’re building an AI-native platform for software development that connects developer workflows, team-level collaboration, and organizational control into a single coherent system. This platform will serve as the execution and governance layer for AI-driven development, deeply integrated with developer tools but designed to work across teams, products, and environments. This is a long-term strategic investment for JetBrains and a key pillar of our vision for the future of software development.</p> <p>We’re looking for a Growth Manager to own the acquisition, onboarding, and activation journey of JetBrains AI for teams and organizations.</p> <p>In this role, you’ll help users discover JetBrains AI through JetBrains product surfaces, clarify its value in their development workflows, and reach meaningful product usage as quickly as possible.</p> <p>You’ll work on product entry points, trial starts, demo and sandbox experiences, onboarding flows, setup journeys, guided education, and activation experiments that help the right audience become active JetBrains AI users.</p> <h3><strong>Key responsibilities:</strong></h3> <ul> <li>Own the acquisition, onboarding, and activation journey of JetBrains AI for teams and organizations.</li> <li>Define, measure, and improve the path from relevant product entry points to meaningful product usage.</li> <li>Optimize acquisition flows across JetBrains entry points, including IDEs, desktop products, plugins, account flows, contextual prompts, and others.</li> <li>Create and improve self-service paths into JetBrains AI, including trial starts, guided demos, sandbox experiences, interactive walkthroughs, and setup flows.</li> <li>Design and iterate on onboarding, guided product education, first-run experiences, contextual prompts, empty states, and other moments that help users discover value.</li> <li>Identify friction points across entry, signup, setup, onboarding, trial, and first-use flows, and turn them into clear product opportunities.</li> <li>Lead experiments aimed at improving acquisition conversion, onboarding completion, trial-to-active conversion, activation, and early repeated usage.</li> <li>Partner with the Marketing department on acquisition journeys, campaign-to-product continuity, life cycle flows, and the transition from marketing touchpoints to product experience.</li> <li>Partner with monetization specialists on trial experience, upgrade prompts, usage limits, and commercial constraints.</li> <li>Work closely with design, engineering, analytics, research, marketing, monetization, and other product teams to ship measurable improvements to the early user journey.</li> <li>Establish clear growth hypotheses, prioritize experiments, analyze results, and turn learnings into product and business decisions.</li> </ul> <p><strong>&nbsp;</strong></p> <h3><strong>We’ll be happy to have you on our team if you:</strong></h3> <ul> <li>Have experience in onboarding, activation, and driving product-led growth in developer tools, SaaS, or AI products.</li> <li>Have worked on improving acquisition-to-activation funnels, product entry points, onboarding flows, trial experiences, or new-user experiences.</li> <li>Understand how to connect marketing touchpoints with product-side acquisition into a coherent user journey.</li> <li>Are comfortable using product analytics, funnels, cohorts, segmentation, and qualitative insights to understand user behavior.</li> <li>Have experience designing, running, and interpreting product experiments.</li> <li>Can translate ambiguous growth problems into focused hypotheses, product changes, and measurable outcomes.</li> <li>Understand how to help users reach value quickly without relying on heavy sales assistance or manual onboarding.</li> <li>Have strong UX judgment and care about reducing friction, clarifying value, and building trust with users.</li> <li>Can collaborate effectively with engineering, design, analytics, marketing, monetization, r